Executive Visibility
In today’s dynamic business landscape, executive presence goes beyond boardrooms—it's about building authentic connections and thought leadership. Our Executive Visibility services elevate leaders, positioning them as industry influencers with personalized branding strategies that resonate. From crafting standout LinkedIn profiles to strategic media preparation, we empower executives to share their insights and connect meaningfully with their audiences. With tailored content, data-driven insights, and ongoing social media management, we bridge the gap between leaders and their teams, fostering engagement that strengthens both reputation and reach. Here, leadership becomes more than a title—it becomes a visible, impactful presence.
Executive Visibility
Executive Visibility
Works with thought leaders, SMEs, and top executives at KPMG to develop individualized influencer and personal branding strategies based on market research. Uses user and industry trends to generate data-driven insights to inform content strategy. Executes creative visual and video content. Manages 15+ executive’s personal social media channels.
Case Studies
Case Studies
CHALLENGES
New CEO
Fear of Change
Minimal Creative Tools
Leadership Transparency
Vendor Cost
Acquired New Bank
Merging of Cultures
No Headcount
RESULTS
Received a Future Comms award for platform adoption and engagement for the new intranet.
Increased talent pipeline by 150%.
Human Capital Management Excellence Awards were received for designing and implementing a new leader development program.
Increased CEO approval rating from 60% to 84%.
Led more than 1K internal and external integrated campaigns in four years.
Perceptyx survey with a 67% response rate showed 84% of team members are engaged at work.
The company became certified as a Great Place to Work with 86% positive reviews.
Using Design to Connect a Culture.
When I started at Synovus, I immediately noticed a disconnect between the executive team and the average team members. I completed discovery interviews with stakeholders and found out the company had never achieved an all-team member call, and most team members could not name the CEO. I began a plan of attack to address leadership visibility from all angles and to reach all team members.
SOLUTIONS
Became a trusted advisor to the executive team
Created an in-house agency and hired a creative team
Launched a new social media-like app intranet for content distribution
Started a campaign-focused creative and content communications approach
Videoed team members for the internal launch of the new brand
Turned a stale quarterly meeting into a showcase Leadercast event
Authored the company's employer value proposition and led creative for talent marketing efforts in conjunction with the HR team, including campus recruiting and the diversity symposium
Convinced leadership that we needed to document key moments, including organic moments, to show the human side of executives
Spearheaded internal CEO podcast
Partnered with Learning and Development to relaunch the leadership program
Implemented a video storytelling approach
Helped develop a virtual Team Appreciation Week to be meaningful for all team members
Started the content council and convinced
core lines of business that there was a need for content oversight and governance
Served on the DEI Board, co-founded Latino BRG, and led programming for all groups to ensure executives were given opportunities to speak
Persuaded CEO to use a new photography style and feature executives in the annual report
Led CEO's first leadership conference, including a run of the show, scriptwriting, designing custom stage, managing crew, branding, and decks
